- Social Media Channels are essential for business.
- Builds your customer base, providing interesting, entertaining information, gaining customer engagement.
- Social media advertising is targeted by age, sex, HH income, location and more.
- Increases web traffic, resulting in increased foot traffic to your stores.
- Facebook/Instagram, Twitter, YouTube, Pinterest, LinkedIn. Link your accounts.
Facebook / Instagram Targeting
- Reaches your audience on the world’s largest social networks.
- Delivers ads across all devices. They can visit your website on their PC and be retargeted on their phone.
- Target in-market shoppers and your previous website visitors.
Social Media Requires Expertise & Consistency
- Post consistently, keeping your audience engaged.
- Timing is important. There are hours that are the best to post.
- Postings should have the same visual standards, tone and voice. Branding consistency.
- Pertinent, informative, engaging content is essential.
- Use hashtags, sharing and tagging correctly. Have a budget and strategy.